by Lorraine Roberte | Mar 15, 2020 | Business, Case Studies, Uncategorized
Yogurt sales have been in a slump for several years. For a long time, yogurt was a forerunner in health-food crazes like high protein and probiotic foods, Greek yogurt in particular. But recent years have seen consumers turn to other choices. According to the...
by Lorraine Roberte | Mar 8, 2020 | Business, Case Studies
Kraft Heinz shares have been steadily declining since the company reported its fourth-quarter sales in mid-February. The report showed sales fell five percent and failed to hit Wall Street’s forecasts. Although its earnings surpassed what analysts had estimated, its...
by Alabrava | Jan 30, 2020 | Business, Case Studies, Uncategorized
This infographic was based on the article, “Domino’s: King of the Pizza Game.” It is pretty clear that hands down, Domino’s is dominating the pizza game. Running way ahead of Papa John’s, Pizza Hut, and Papa Murphy’s, Domino’s has inched its way to...
by Alabrava | Dec 30, 2019 | Business, Case Studies
A few years ago when Subway was annihilating its competitors with cheap sandwiches and healthy alternatives to your typical hamburger, no one would have guessed it would fall the way it did. With more than 24,000 restaurants in the U.S alone and 42,000 restaurants in...
by Alabrava | Dec 13, 2019 | Business, Case Studies, Uncategorized
If you want to buy Rihanna’s Fenty line or Huda Beauty’s new palette, you are probably going to Sephora. It is synonymous with beauty and it reinvented the industry with its marketing techniques. Sephora was very likely the first company that truly understood the way...
by Alabrava | Dec 13, 2019 | Business, Case Studies
Tony Webster [CC BY-SA 3.0] Flash your membership card to the greeter at the door. Then stock up on nearly 100 rolls of toilet paper, several jars of ketchup and some family-sized meals all for a steal. Get your prescriptions refilled, taste some delicious samples,...
